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The Mom Inventors Handbook

How to Turn your Great Idea Into the Next Big Thing
Monosoff, Tamara (Book - 2014)
The Mom Inventors Handbook
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"The definitive guide for "mompreneurs"--updated with brand-new digital marketing strategiesWritten specifically for mothers seeking to turn their ideas into marketable products, this new edition of The Mom Inventor's Handbook takes you step-by-step through the process, covering the latest, most innovative ways to create, market, distribute, and sell products. A great deal has changed in business since the original publication in 2005; this edition covers everything novice entrepreneurs need to succeed in today's business landscape. New material includes: Updated information on product research and patent searches Financing chapter covering crowdfunding, microloans, peer-to-peer loans, SBA loans, and angel investors Section on alternative sales channels, including Groupon, LivingSocial, QVC Sprouts, and Zulily In-depth coverage of video marketing Tamara Monosoff is an award-winning inventor and the founder and CEO of Mom Invented, a highly successful, nationally distributed consumer products brand"-- Provided by publisher
Authors: Monosoff, Tamara
Title: The mom inventors handbook
how to turn your great idea into the next big thing
Publisher: New York :, McGraw-Hill,, 2014
Edition: Revised and expanded 2nd ed
Summary: "The definitive guide for "mompreneurs"--updated with brand-new digital marketing strategiesWritten specifically for mothers seeking to turn their ideas into marketable products, this new edition of The Mom Inventor's Handbook takes you step-by-step through the process, covering the latest, most innovative ways to create, market, distribute, and sell products. A great deal has changed in business since the original publication in 2005; this edition covers everything novice entrepreneurs need to succeed in today's business landscape. New material includes: Updated information on product research and patent searches Financing chapter covering crowdfunding, microloans, peer-to-peer loans, SBA loans, and angel investors Section on alternative sales channels, including Groupon, LivingSocial, QVC Sprouts, and Zulily In-depth coverage of video marketing Tamara Monosoff is an award-winning inventor and the founder and CEO of Mom Invented, a highly successful, nationally distributed consumer products brand"-- Provided by publisher
ISBN: 0071822828
9780071822824
Branch Call Number: 658.1141 MONOS
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app04 Version Borgsjo Last updated 2014/10/29 13:43