Business Models for Dummies

Business Models for Dummies

Book - 2013
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WILEY
Write a business model? Easy.

Business Models For Dummies helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more.

  • Shows you how to define the purpose of a business and its profitability to customers
  • Serves as a thorough guide to business modeling techniques
  • Helps to ensure that your business has the very best business model possible

If you need to update a business model due to changes in the market or maturation of your company,Business Models For Dummies has you covered.

Baker & Taylor
Write a business model? Easy. Business Models For Dummies helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more. Shows you how to define the purpose of a business and its profitability to customers Serves as a thorough guide to business modeling techniques Helps to ensure that your business has the very best business model possible If you need to update a business model due to changes in the market or maturationof your company, Business Models For Dummies has you covered.

Baker
& Taylor

Offers guidance on writing a business model to further a company's goals, covering such topics as making a value proposition, defining a market segment, creating a revenue generation statement, and identifying competitors.
Each book covers all the necessary information a beginner needs to know about a particular topic, providing an index for easy reference and using the series' signature set of symbols to clue the reader in to key topics, categorized under such titles as Tip, Remember, Warning!, Technical Stuff and True Story. Original.

Publisher: Hoboken, New Jersey : John Wiley & Sons, 2013
ISBN: 9781118547618
1118547616
Branch Call Number: 658.4012 MUEHL
Characteristics: 364 pages

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