Theories of Mass Communication

Theories of Mass Communication

Book - 1989
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PEARSON
This bestselling text locates specific issues in classical sociological and psychological theories and links them to mass communication, identifying various ways in which both individuals and society itself depend on information provided by mass communication.

Publisher: New York : Longman, [1989]
Edition: Fifth edition
Copyright Date: ©1989
ISBN: 9780801300073
080130007X
9780582998704
0582998700
Branch Call Number: 302.234 DEFLE
Characteristics: xiv, 368 pages : illustrations ; 23 cm
Additional Contributors: Ball-Rokeach, Sandra

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