Freedom, Inc., Free your Employees and Let Them Lead your Business to Higher Productivity, Profits, and Growth

Freedom, Inc., Free your Employees and Let Them Lead your Business to Higher Productivity, Profits, and Growth

Book - 2009
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Random House, Inc.
Free to succeed . . .
Whether in troubled economic times or during years of prosperity, there is a proven way for companies to boost productivity, profits, and growth. Remarkably, it costs nothing––whether cost is measured in terms of monetary resources or time– –and is simply based on the belief that, if only people can be free to act in the best interests of their company, the results will be tremendous.Freedom, Inc. presents the evidence that this is not the Pollyannaish wish of a few dreamers, but a reality built by bottom-line-focused leaders. . . .

The culture of freedom works–and Freedom, Inc. reveals the secrets of a successful business paradigm based on a trusting, nonhierarchical, liberated environment.

The visionary leaders profiled here performed near-miracles in driving their companies to unheard-of levels of success, often from unlikely or disheartening beginnings. Businesses as diverse as insurance company USAA, winemaker Sea Smoke Cellars, Gore & Associates, advertising agency The Richardson Group, Harley-Davidson, and Sun Hydraulics have had the insight and courage to challenge long-held management beliefs about human nature and employees–and radically depart from the traditional command-and-control structures, rules, and policies. By freeing up the individual initiative and risk-taking instincts of every employee, these companies showed they could dramatically outperform their rivals in an array of fiercely competitive industries.

By listening to employees instead of telling them what to do, by treating them as equals and not limiting information through a trickle-down hierarchy, and by encouraging a culture in which employees have commitments (something chosen) as opposed to jobs (something imposed), these companies liberated their workers to fulfill their own individual potential, which has led to more productive, loyal, and engaged workers, as well as significant measurable profits and growth.

Baker & Taylor
Introduces a program aimed at maximizing employee initiative and potential in order to safeguard a business's financial interests, using success stories from companies such as Gore and Harley-Davidson as examples.

Book News
The authors recommend a radical departure from the traditional command-and-control structures and policies often found in the business world: setting employees free to use their initiative and risk-taking instincts in a trusting, nonhierarchical environment. In order to prove that liberated workers lead to measurable increases in profits, the authors offer profiles of visionary leaders at real companies such as Harley-Davidson. Carney is editorial page editor of the Wall Street Journal Europe. Getz is affiliated with the ESCP Europe Business School. Annotation ©2010 Book News, Inc., Portland, OR (

& Taylor

Makes recommendations for safeguarding financial interests in today's troubled economic market and in the future, outlining the coauthor's program for maximizing employee initiative and potential while sharing the success stories of such companies as Gore and Harley-Davidson.
The culture of freedom works. Learn the secrets of a successful business paradigm based on a trusting, nonhierarchical, liberated environment.

Publisher: New York : Crown Business, [2009]
Copyright Date: ©2009
ISBN: 9780307409386
Branch Call Number: 658.11 CARNE
Characteristics: 303 pages ; 25 cm
Additional Contributors: Getz, Isaac


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Apr 20, 2011

This intriguing new book gives sound real-life examples of companies
which are freedom-based, describing the processes involved and weaving
in valuable information from interviews from the leaders and owners
themselves. The insights given into the management style and
techniques to allow for the intrinsic motivation of employees, and
further benefits, are invaluable. A worthwhile and entertaining read
for business leaders, managers at any level, and for others too, who
have an interest in the philosophy of management and styles of leading


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